5 French Brands You Need to Know About

By Jailynn Taylor
August 3, 2020

As much as we all would love to be covered head to toe in Chanel and Dior, not everyone has the funds to do so, but that doesn’t mean that you can’t still shop French brands and get the Parisian look. Not to worry, I have done the research for you! So here is a list of 5 French brands you should know about to get the Parisian look that won’t break the bank!

If you didn’t know about this fantastic French brand, you have been missing out! Founded by Morgane Sézalory, when she stumbled upon a collection of vintage clothing and decided to adjust and resell them, Sézane was born. Something to love about this brand is that they emphasize quality and even do mechanical stress testing to check for longevity. This brand is everything a French girl loves simplistic and high quality, all while being affordable!

“French every body can speak”

Photos: Sézane

Another need to know French brand founded by Jeanne Damas in 2016. Rouje is feminine and spontaneous; its made for the carefree French girl with a retro side. It’s a brand created by women for women, which allows for more thoughtful and beautiful pieces. They value affordable and timeless styles that will last you a lifetime.

“When a woman wears Rouje, we first notice her and then see what she wears.”

Photo: Rouje

Balzac Paris
When three friends, Charles, Victorien, and Chrysoline, come together to create chic and modern ready-to-wear, you get Balzac Paris. Founded in 2011 and inspired by the concept of modernizing the bow tie. The beautiful thing about this brand is how they marry literature and fashion together. Something that you don’t see very often. Like many other iconic French brands, they emphasize the importance of timeless and versatile clothing.

Photo: Balzac Paris

Marie Marot 
For the tom-boy French girl, Marie Marot is your haven! Marie Marot emphasizes that her brand is aimed exclusively at women. The concept of liberty is what the brand speaks to when creating these pieces. Marot finding inspiration from people like Gabrielle Chanel, Andrée Putman, and Pierre Soulages. Marie Marot truly represents fresh, classic, and feminine French fashion. For women who don’t need all the frills but still want that feminine touch. Your go to for a crisp button down!

Photo: Marie Marot

If you love a good thrift find this may be the French brand for you. Imparfaite is a marketplace for both vintage clothes and accessories. Founded by Ariane and Camille, who just wanted quality clothing that was eco-friendly and wouldn’t break the bank Imparfaite was born. They teamed up with professional vintage sellers in France to give a sustainable alternative to shopping fast fashion.

And if someone asks you where you got your garment, you can now know the pleasure of answering, “Sorry, it’s vintage.”

Photo: Imparfaite

These are just a few of the many brands out there to help you get that classic French look all while on a budget. All you need is a classic button-down, a good pair of denim jeans, and a comfortable ditzy floral dress. I hope you find luck with this guide!